:root{--near-black:#1a1b1c;--cardinal:#8f1c1c;--teal-navy:#121e20;--gold:#8c7a46;--silver:#ababab;--off-white:#f6f6f4;--gold-wash:#f4f0e8;--white:#fff;--border:#1a1b1c17;--border-d:#f8f8f814;--forza:"Forza SSm A", "Forza SSm B", sans-serif;--vitesse:"Vitesse SSm A", "Vitesse SSm B", serif;--gotham:"Gotham SSm A", "Gotham SSm B", sans-serif}*,:before,:after{box-sizing:border-box;margin:0;padding:0}html{scroll-behavior:smooth;font-size:16px}body{background:var(--white);color:var(--near-black);-webkit-font-smoothing:antialiased}a{color:inherit;cursor:pointer;text-decoration:none}img{max-width:100%;display:block}.page{display:none}.page.active{display:block}.site-nav{z-index:500;background:var(--near-black);border-bottom:1px solid #ffffff0a;height:56px;position:sticky;top:0}.nav-inner{justify-content:space-between;align-items:center;max-width:1200px;height:100%;margin:0 auto;padding:0 40px;display:flex}.wordmark{font-family:var(--forza);color:#f8f8f8;letter-spacing:-.01em;cursor:pointer;font-size:15px;font-weight:700}.wordmark .slash{color:var(--cardinal);margin:0 2px}.nav-links{align-items:center;gap:2px;list-style:none;display:flex}.nav-links li a{font-family:var(--gotham);letter-spacing:.04em;color:#f8f8f88c;padding:6px 12px;font-size:11px;font-weight:400;transition:color .12s}.nav-links li a:hover,.nav-links li a.active{color:#f8f8f8d1}.nav-links li.nav-cta a{color:#f8f8f8;background:var(--cardinal);border:1px solid var(--cardinal);border-radius:2px;margin-left:8px}.nav-links li.nav-cta a:hover{color:#f8f8f8;background:#7a1818;border-color:#7a1818}.section{width:100%}.wrap{max-width:1200px;margin:0 auto;padding:0 40px}.section-label{font-family:var(--gotham);letter-spacing:.16em;text-transform:uppercase;font-size:11px;font-weight:500}.section-label.on-light{color:#767676}.section-label.on-dark{color:#f8f8f880}.section-label.on-gold{color:#645532b3}.section-label.on-cardinal{color:#f8f8f8a6}.gold-rule{background:var(--gold);width:32px;height:2px;margin-bottom:12px;display:block}.gold-rule.on-dark{background:#8c7a4680}.hr{border:none;border-top:1px solid var(--border)}.hr-d{border:none;border-top:1px solid var(--border-d)}.hr-gold{border:none;border-top:1px solid #8c7a4633}.t-display{font-family:var(--forza);letter-spacing:-.01em;font-size:76px;font-weight:700;line-height:.95}.t-h2{font-family:var(--forza);letter-spacing:-.01em;font-size:48px;font-weight:500;line-height:1}.t-h3{font-family:var(--forza);font-size:30px;font-weight:500;line-height:1.05}.t-tagline{font-family:var(--vitesse);font-size:24px;font-style:italic;font-weight:400;line-height:1.25}.t-subhead{font-family:var(--vitesse);font-size:16px;font-weight:500;line-height:1.3}.t-body-lg{font-family:var(--gotham);font-size:16px;font-weight:400;line-height:1.8}.t-body{font-family:var(--gotham);font-size:14px;font-weight:400;line-height:1.82}.t-small{font-family:var(--gotham);font-size:12px;font-weight:400;line-height:1.72}.t-label{font-family:var(--gotham);letter-spacing:.12em;text-transform:uppercase;font-size:10px;font-weight:500}.on-light{color:var(--near-black)}.on-dark,.on-cardinal{color:#f8f8f8}.muted-light{color:#5a5656}.muted-dark,.muted-cardinal{color:#f8f8f88c}.accent{color:var(--cardinal)}.gold-text{color:var(--gold)}.illus-block{width:100%;display:block}.illus-block img{width:100%;height:auto;display:block}.illus-placeholder{aspect-ratio:3/4;font-family:var(--gotham);letter-spacing:.14em;text-transform:uppercase;color:#1a1b1c33;background:#efefed;border:1px dashed #1a1b1c26;justify-content:center;align-items:center;font-size:9px;font-weight:600;display:flex}.cta-text{font-family:var(--gotham);letter-spacing:.06em;text-transform:uppercase;padding-bottom:2px;font-size:11px;font-weight:700;display:inline-block}.cta-text.on-light{color:var(--near-black);border-bottom:1.5px solid var(--near-black)}.cta-text.on-dark{color:#f8f8f899;border-bottom:1px solid #f8f8f833}.cta-text.on-cardinal{color:#f8f8f8bf;border-bottom:1px solid #f8f8f84d}.cta-text.cardinal{color:var(--cardinal);border-bottom:1.5px solid var(--cardinal)}.cta-text.gold{color:var(--gold);border-bottom:1.5px solid var(--gold)}.pullquote{font-family:var(--vitesse);border-left:3px solid;padding:20px 24px;font-size:19px;font-style:italic;font-weight:300;line-height:1.5}.pullquote.on-light{color:var(--near-black);border-color:var(--cardinal);background:var(--off-white)}.pullquote.on-gold{color:var(--near-black);border-color:var(--gold);background:#8c7a4614}.pullquote.on-cardinal{color:#f8f8f8bf;background:#00000014;border-color:#f8f8f840}.process-strip{background:var(--teal-navy);border-top:3px solid var(--gold)}.process-strip-inner{grid-template-columns:repeat(4,1fr);max-width:1200px;margin:0 auto;display:grid}.process-step{border-right:1px solid #f8f8f80f;padding:40px}.process-step:last-child{border-right:none}.step-num{font-family:var(--forza);letter-spacing:.08em;color:var(--gold);opacity:.85;margin-bottom:10px;font-size:13px;font-weight:700}.step-label{font-family:var(--vitesse);color:#f8f8f8a6;font-size:22px;font-weight:400;line-height:1.15}.stat-callout{flex-direction:column;gap:2px;display:flex}.stat-num{font-family:var(--forza);color:var(--gold);font-size:40px;font-weight:700;line-height:1}.stat-label{font-family:var(--gotham);letter-spacing:.12em;text-transform:uppercase;color:#767676;font-size:11px;font-weight:600}.article-card{border-bottom:1px solid var(--border);cursor:pointer;grid-template-columns:1fr auto;align-items:start;gap:24px;padding:28px 0;display:grid}.article-card:hover .article-title{color:var(--cardinal)}.article-eyebrow{font-family:var(--gotham);letter-spacing:.12em;text-transform:uppercase;color:#767676;margin-bottom:10px;font-size:11px;font-weight:600}.article-title{font-family:var(--vitesse);color:var(--near-black);margin-bottom:8px;font-size:22px;font-weight:700;line-height:1.2;transition:color .12s}.article-excerpt{font-family:var(--gotham);color:#5a5656;font-size:13px;line-height:1.75}.article-meta{font-family:var(--gotham);color:var(--silver);white-space:nowrap;font-size:11px}.deliverable{border-bottom:1px solid var(--border);align-items:start;gap:20px;padding:20px 0;display:flex}.deliverable:last-child{border-bottom:none}.deliverable-num{font-family:var(--forza);flex-shrink:0;width:32px;font-size:28px;font-weight:700;line-height:1}.deliverable-num.cardinal{color:var(--cardinal)}.deliverable-num.gold-n{color:var(--gold)}.deliverable-title{font-family:var(--vitesse);color:var(--near-black);margin-bottom:4px;font-size:16px;font-weight:700}.deliverable-body{font-family:var(--gotham);color:#5a5656;font-size:13px;line-height:1.75}.engagement-card{background:var(--white);border:1px solid var(--border);padding:36px}.engagement-card.featured{background:var(--cardinal);border:none;border-top:3px solid #f8f8f826}.engagement-tag{font-family:var(--gotham);letter-spacing:.14em;text-transform:uppercase;margin-bottom:20px;font-size:11px;font-weight:600;display:inline-block}.engagement-tag.on-light{color:#767676}.engagement-tag.on-cardinal{color:#f8f8f8a6}.week-block{background:var(--white);flex:1;padding:36px}.week-block.teal{border-left:3px solid var(--gold);background:#ebe5d4}.week-num{font-family:var(--forza);letter-spacing:.1em;text-transform:uppercase;margin-bottom:14px;font-size:11px;font-weight:700}.week-num.on-light{color:var(--cardinal)}.week-num.on-gold{color:var(--gold)}.week-task{font-family:var(--gotham);border-bottom:1px solid var(--border);color:#4a4748;gap:12px;padding:10px 0;font-size:13px;line-height:1.7;display:flex}.week-task.gold-task{color:#5a5040;border-color:#8c7a462e}.week-task:before{content:"→";font-family:var(--gotham);color:var(--cardinal);flex-shrink:0}.week-task.gold-task:before{color:var(--gold)}.model-step{border-bottom:1px solid var(--border);grid-template-columns:160px 1fr;gap:48px;padding:48px 0;display:grid}.model-step:last-child{border-bottom:none}.model-step-num{font-family:var(--forza);color:var(--cardinal);opacity:.15;margin-bottom:16px;font-size:72px;font-weight:400;line-height:1}.model-step-tag{font-family:var(--gotham);letter-spacing:.12em;text-transform:uppercase;color:#767676;font-size:11px;font-weight:600}#article-body p{font-family:var(--gotham);color:#3a3938;margin-bottom:24px;font-size:16px;font-weight:300;line-height:1.82}#article-body div[style*="font-family:var(--vitesse)"][style*=font-weight\:700]{font-weight:700!important}.btn-pill{font-family:var(--gotham);letter-spacing:.07em;text-transform:uppercase;cursor:pointer;border-radius:2px;padding:10px 20px;font-size:11px;font-weight:700;transition:all .14s;display:inline-block}.btn-pill.on-light{background:var(--near-black);color:#f8f8f8;border:none}.btn-pill.on-light:hover{background:#2d2e30}.btn-pill.cardinal-outline{color:#f8f8f8d9;background:0 0;border:1.5px solid #f8f8f859}.btn-pill.cardinal-outline:hover{background:#f8f8f81a}.site-footer{background:var(--near-black);border-top:3px solid var(--cardinal)}.footer-inner{grid-template-columns:1fr 1fr 1fr 1fr;gap:40px;max-width:1200px;margin:0 auto;padding:56px 40px 36px;display:grid}.footer-col-title{font-family:var(--gotham);letter-spacing:.14em;text-transform:uppercase;color:#f8f8f866;margin-bottom:16px;font-size:11px;font-weight:600}.footer-link{font-family:var(--gotham);color:#f8f8f88c;margin-bottom:10px;font-size:13px;transition:color .12s;display:block}.footer-link:hover{color:#f8f8f8d1}.footer-bottom{border-top:1px solid #f8f8f80f;justify-content:space-between;align-items:center;max-width:1200px;margin:0 auto;padding:24px 40px;display:flex}.footer-wordmark{font-family:var(--forza);color:#f8f8f840;font-size:14px;font-weight:700}.footer-wordmark .slash{color:#8f1c1c99}.footer-tagline{font-family:var(--vitesse);color:#f8f8f82e;font-size:13px;font-style:italic}.form-group{margin-bottom:28px}.form-label{font-family:var(--forza);letter-spacing:.09em;text-transform:uppercase;color:#f8f8f88c;margin-bottom:10px;font-size:11px;font-weight:700;display:block}.form-helper{font-family:var(--forza);letter-spacing:.03em;color:var(--ink);opacity:.35;margin-top:6px;font-size:11px}.form-helper-dark{font-family:var(--forza);letter-spacing:.03em;color:#f8f8f873;margin-top:6px;font-size:11px}.form-error{font-family:var(--forza);letter-spacing:.03em;color:var(--cardinal);margin-top:6px;font-size:11px}.form-input-dark,.form-textarea-dark,.form-select-dark{box-sizing:border-box;width:100%;font-family:var(--forza);color:#f8f8f8d9;-webkit-appearance:none;background:0 0;border:none;border-bottom:1.5px solid #f8f8f840;border-radius:0;outline:none;padding:10px 0;font-size:15px;font-weight:400;transition:border-color .2s}.form-input-dark::placeholder,.form-textarea-dark::placeholder{color:#f8f8f840}.form-input-dark:focus,.form-textarea-dark:focus,.form-select-dark:focus{border-bottom-color:var(--gold)}.form-textarea-dark{resize:vertical;min-height:108px}.form-input-dark.error,.form-textarea-dark.error{border-bottom-color:var(--cardinal)}.form-input-light,.form-textarea-light,.form-select-light{box-sizing:border-box;width:100%;font-family:var(--forza);color:var(--ink);background:var(--white);-webkit-appearance:none;border:1.5px solid #1a1b1c26;border-radius:0;outline:none;padding:12px 14px;font-size:15px;font-weight:400;transition:border-color .2s}.form-input-light::placeholder,.form-textarea-light::placeholder{color:#1a1b1c47}.form-input-light:focus,.form-textarea-light:focus,.form-select-light:focus{border-color:var(--gold)}.form-textarea-light{resize:vertical;min-height:108px}.form-input-light.error,.form-textarea-light.error{border-color:var(--cardinal)}.form-label-light{font-family:var(--forza);letter-spacing:.09em;text-transform:uppercase;color:var(--ink);opacity:.45;margin-bottom:10px;font-size:11px;font-weight:700;display:block}@media (width<=768px){.wrap{padding:0 20px}.site-nav{height:auto}.nav-inner{flex-wrap:wrap;gap:0;height:auto;padding:0 20px 4px}.wordmark{padding:12px 0 8px;font-size:13px}.nav-links{flex-wrap:wrap;gap:0;width:100%;padding-bottom:4px}.nav-links li a{padding:5px 10px;font-size:10px}.nav-links li.nav-cta{margin-left:auto}.nav-links li.nav-cta a{margin-left:0}.t-display{font-size:44px}.t-h2{font-size:32px}.t-h3{font-size:22px}.t-tagline{font-size:19px}.grid-hero,.grid-two-col,.grid-sidebar{grid-template-columns:1fr!important;gap:32px!important}.grid-engagement{grid-template-columns:1fr!important}.section-header{flex-direction:column;gap:12px;align-items:flex-start!important}.cta-strip-flex{flex-direction:column;gap:24px;align-items:flex-start!important}.week-blocks{flex-direction:column}.illus-block img[style*=max-height\:520px]{object-fit:cover;object-position:top;max-height:240px}.illus-block img:not([style*=max-height]){object-fit:cover;object-position:top;max-height:300px}.illus-fullbleed img{object-fit:cover;object-position:center;max-height:220px}.process-strip-inner{grid-template-columns:1fr 1fr}.process-step{padding:18px 16px}.process-step:nth-child(2){border-right:none}.model-step{grid-template-columns:1fr;gap:8px;padding:32px 0}.model-step-num{margin-bottom:4px;font-size:48px}.section-pad-88,.section-pad-88-0{padding-top:56px!important}.section-pad-88-0{padding-bottom:0!important}.section-pad-80{padding:56px 0 40px!important}.section-pad-72,.section-pad-64{padding:48px 0!important}.who-its-for{background:var(--white)!important}.footer-inner{grid-template-columns:1fr 1fr;gap:32px;padding:40px 20px 28px}.footer-bottom{text-align:center;flex-direction:column;gap:8px;padding:20px}.article-card{grid-template-columns:1fr;gap:8px}.article-meta{display:none}.article-title{font-size:18px}.engagement-card{padding:28px 24px}}.nav-links li.has-sub{position:relative}.nav-links .nav-sub{background:var(--white);border:1px solid var(--border);z-index:300;flex-direction:column;gap:0;min-width:160px;padding:8px 0;list-style:none;display:none;position:absolute;top:100%;left:0;box-shadow:0 8px 24px #1a1b1c14}.nav-links li.has-sub:hover .nav-sub{display:flex}.nav-links .nav-sub li{display:block}.nav-links .nav-sub a{color:var(--near-black);white-space:nowrap;padding:8px 18px;font-size:13px;display:block}.nav-links .nav-sub a:hover{background:var(--off-white)}